So you want to be on the first page of Google
Whenever we design and build a new website for a client, the question that always pops up at some stage is this: “How do I get my website on the …
Whenever we design and build a new website for a client, the question that always pops up at some stage is this: “How do I get my website on the …
If you read my post earlier this week, you will know that we recently decided to audit our website. The current incarnation of the Swish Design site is about 18 …
Until I fell pregnant with baby Mia last year, I was blogging fairly regularly here on the Swish Design website. Then, between pregnancy fatigue and of course Mia’s arrival, my …
If you ever doubted the SEO benefits of blogging … Read More »
What’s the most vexing question that we get as web designers? Anything to do with Search Engine Optimisation (SEO) really. SEO is an insanely complex and highly specialised field these …
When it comes to SEO for your website, something is better than nothing Read More »
Tomorrow in our series on driving traffic to a website I will be talking SEO. Now SEO is a HUMUNGOUS topic and I will be trying to stick to the …
In our previous post, we talked about “off page” SEO strategies that can help your website’s search engine ranking. If you are a business that serves a particular geographic area …
In our previous posts we’ve discussed “on page” SEO strategies that can be applied directly to your website pages. But there is a whole other side of SEO, called “off …
SEO for Small Business – Why Continuous Off-Page SEO Is Important Read More »
This post in our series on DIY SEO for Small Business addresses the content (words) that appear on your website pages. When writing your page content, remember it is FAR …
DIY SEO for Small Business – Optimising Your Page Content Read More »
In this instalment in our series on DIY SEO for Small Business we’ll look at three more places you can include keywords on your page: the META keyword, Image ALT …
DIY SEO for Small Business – Optimising Your META Keywords, Image ALT and H1 Tags Read More »
In our sixth post on DIY SEO for Small Business, we discussed the best way to add keywords to your Page Titles. In this installment we’ll look at the META …
DIY SEO for Small Business – Optimising your meta description tag Read More »
In our fifth post on keyword research, we discussed the seven places on your webpage where you can put the keywords you have selected for that page. In this instalment …
DIY SEO for Small Business – Optimising your page title Read More »
In our fourth post on keyword research, we showed you how to narrow down your keyword list to your top keywords. Now we’ll review where you can apply those keywords …
DIY SEO for Small Business – Elements That Can Be Keyword Optimised Read More »
In our third post on keyword research, we showed you how to use the Google Keyword Tool to generate a list of target keywords for your website. Now we’ll show …
DIY SEO for Small Business – Narrowing down your keyword list Read More »
The Google Keyword Tool is the best free tool available for keyword research. Most professional SEO experts use a paid service like WordTracker.com for keyword research, but for most small …
DIY SEO for Small Business – Using the Google Keyword Tool Read More »
Keyword research is the most important but time consuming part of the SEO process. It is essential to give it the necessary time though as it lays all the foundations …
DIY SEO for Small Business – Keyword Brainstorming Read More »
Keywords are the heart of search engines. They can be defined as the common search phrases that people type into a search box when they visit a website like Google. …
SEO for Small Business: What are keywords and why are they important? Read More »
As we mentioned in our previous article “What Factors Influence My Google Ranking?”, there are many factors that contribute to how well your site ranks in search engines like Google. …
SEO for Small Business – The difference between on-page and off-page SEO Read More »
When someone goes to Google and types a query in the search box, they get two types of results: organic and paid. So what’s the difference between the two? Read …
SEO for Small Business – The difference between paid and organic search results Read More »
This is the second in our series on Search Engine Optimisation for Small Business. If you missed the first post, you might be interested in finding out “What is SEO?” …
SEO for Small Business – What Factors Influence My Rankings in Google? Read More »
Search engine optimization (SEO for short) is a process used to make your website more “appealing” to the search engines so that your website will show up near the top …
When you are creating your website, it is important to optimise both on-page and off-page SEO elements. Although these are both important factors for ranking high in the search engines, …
What Is On Page SEO and What Elements Should You Optimise? Read More »
I’ve been in business for 4 years and have never considered advertising in the Yellow Pages. In fact I can’t remember the last time I used the online version of …
Is it time to re-consider your Yellow Pages spend? Read More »
Here’s an easy one to start the Website Audit Series. As a bonus, it combines a bit of Search Engine Optimisation (SEO) as well. We’re going to do an audit …