Simple shortcuts to business success #3: Choose your friends wisely


I think we’ve all heard that famous Jim Rohn quote “You’re the average of the five people you spend most of your time with.”

And while I don’t really agree with it in a literal fashion (I mean, come on, the five people I spend the most time with are the four people in my house – including a three- and seven-year-old; plus a toss-up for number five), the sentiment is sound.

We are profoundly influenced by the mindset of the people we spend the most time with.

So if we work in an office where the majority of our peers are simply there to bank a pay check and are just phoning it in each day … it’s highly likely that’s what we’ll end up doing too.

If the majority of our friends value health and fitness and would rather catch up for a run and coffee on a Sunday morning as opposed to going out and boozing all night on Saturday, then chances are, that’s what we’ll do too.

This is why one of the simplest shortcuts to business success is to find successful people to hang out with. And I don’t even mean high-profile world beaters. You simply need to ask yourself this: Those people who’ve achieved the success I’m aspiring to, where do they hang out?

If you’re struggling to find just the right group of people, start your own. Here’s a handy checklist for the traits you want them to have:

  • A similar level of drive and ambition
  • A mindset of positivity (but not so much that they are delusional!)
  • A mindset of seeing challenges as opportunities rather than roadblocks
  • An energising personality (you know those people who drain you – you don’t want to be in a mastermind group with them)
  • A different take perspective or way of approaching the world to you (you don’t want to surround yourself with people who think exactly the same as you)

Find five or so people who tick most of these boxes and then form a mastermind group or mini-Facebook community with them. Make time to check in with each other at least once a week. Share the problems you’re having with your business and workshop those problems as a group. Help out your group-mates in a similar fashion.

Take pride and inspiration from each other’s successes and experience the unique power of a highly-motivated group of people racing to the top together.


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